That is why, ProPush doesn’t have any pre-made landing pages just because making your own is a more efficient way to promote your offer. You are the only one to know your marketing strategies, aims, and style. As such, instead of giving you any ready-made stuff, we decided to provide some instructions.
In general, you have two options here - creating a landing page from scratch and using landing page builders. Let’s start with some general recommendations.
Creation of the landing page starts with an HTML page. Basically, HTML organizes the web page structure and defines the location and appearance of all the elements used - images, registration forms, lists, headings, etc.
So, basically, if you have inspiration and time to try yourself as a web-page creator and compose your landing page with your own hands, you are welcome to read these instructions. Here you will find everything needed, including the basic HTML code + examples.
Still, there are simpler options.
If you are not feeling like practicing HTML, then you can stick to a landing page builder. There are numerous online solutions to rely on, and we will share a list of efficient services below.
Monthly prices: free basic plan, $19 for a beginners plan, $49 for a premium plan, custom enterprise plan without a fixed price
SendinBlue is a smooth landing page builder with a huge collection of stylish editable templates. Also, this service has strong instruments for A/B testing, email marketing, and other performance-boosting activities.
Monthly prices: $37 for a standard plan, $79 for a pro plan and $321 for an advanced plan
LeadPages is a very simple drag-and-drop tool. You can use it to create a professional-looking landing page in minutes, plus - benefit from numerous optimization tools, including statistics. The service includes 200+ templates and an analytics dashboard to see how users act on the page.
Price: $25 for a 6-month subscription
Being an affordable landing page builder, PureLander offers 150+ templates available for customization and editing. This service also includes numerous features to add CTR-boosting scripts, redirects, alerts, and more.
Monthly prices: $90 for basic plan, $135 for professional plan with optimization, $225 for the advanced plan
Unbounce is an AI-based landing page building service, suitable for newcomers and experienced affiliates. With this tool, you can make landing pages with pop-ups and other interactive elements, add images from the huge library (850,000+ files), and apply custom scripts (HTML, CSS, and JavaScript), if you are feeling more techie. And AI can help you create engaging copies.
Monthly prices: $29 for basic plan, $59 for medium, $119 for advanced
Swipe Pages is another simple drag-and-drop tool for fast landing page building. In addition to templates suitable for various verticals, the service also includes instruments for analytics, A/B testing, and integration of third-party applications.
In this case, you have to hire a freelancer. Yes, that's prosaic. So, if you are not inspired by HTML stuff as well as landing page builders, you should visit some websites, where skillful people are ready to help you for money. Some popular platforms to check out are:
Okay, but which people do you need to hire? Which skills to search for? Let's see.
First and foremost, web design, of course. And we recommend hiring designers with relevant portfolios - those that include landing pages and websites. The point is that your landing page should bring you conversions, not just look nice. So a designer should be aware of how websites should work, where to locate the elements, and how to make it efficient from the marketing point of view.
Basic front-end skills. Your freelancer doesn't have to be a coding genius, but at least some basic front-end skills are necessary - the hired person should know how to organize the elements together and make them work properly. Some designers have such skills and maybe you are lucky enough to find one.
Copywriting. Another important element of a converting landing page is a laconic and catchy copy. If you are not sure that your writing skills are enough, try hiring a freelance copywriter with a marketing background. You need a headline, subheader and body of the text to be high-quality, informative and salesy. Ask a writer to add a product description, success story, instructions, or promo terms depending on the offer type. The main question to be answered in the text is: “What will I get? Why do I need it?”
We can take Upwork as an example of the starting market hourly prices:
Front-end developer - $15-35
Web-designer - $15-30
Copywriter - $19-45
So, in general, a super-professional landing page done by a team of freelancers can cost you about $250 minimum.
Remember - freedom of creativity is not chaos, but a well-organized structure that follows strict rules. Okay, let’s leave that couch-based philosophy aside and get straight to the point.
To start collecting subscriptions and getting your additional income with ProPush, you need to meet our requirements regarding websites and landing pages (the full policies are right here). And here are some very important basics:
Paid domain - only a paid domain gives you an opportunity to reach the root catalog and insert Sw.js (Service Worker file) into a code. Without doing so, you cannot use ProPush.
SSL protocol - your website should have “https://”, not “http://”. If you are hosting with a reliable service, they usually provide dedicated SSL protocols. If you don’t have one - you can purchase it.
No blog websites and free-hosted domains - we don’t work with WordPress, Blogspot, Wix, and Weebly websites.
Here you go! Now you are fully equipped with tools, advice, services, and information for landing page building. So what are you waiting for?
Create your awesome landing page or website and start earning extra money with ProPush!
Today, we are excited to share one more successful case from our customer — a mobile utility app owner. It was the first time he decided to try ProPush monetization — and it paid off! The best thing about this experience is how a minor setting changed the whole deal: this case study is a great example of how important it is to be attentive to details — and of course stats.
Many app owners working with ProPush use mobile ad networks for the monetization of their apps: the network shows in-app ads to users and pays for views or conversions. However, they often want to have alternative options and increase profits — and this is where ProPush can help.
If you are more into visual content, check the video version of this head-spinning case study:
As we already mentioned, our partner is a Utility app owner. So, he performs both as a publisher and advertiser for his app. His app allows ad placement on an in-app ad platform, and he runs advertising campaigns there to promote the Utility via a PropellerAds network. Here are the offer details:
To promote the app, our partner sends the traffic to a pre-lander that leads to the Google Play and App Store. To boost monetization, he added the ProPush.me Smart Tag to this pre-lander:
The pre-lander looks the same for all GEOs, but adjusts to a user’s browser language.
You can add a Smart Tag to your landing page or pre-lander and go with the default settings. Our partner did this way at the very beginning, so the user flow looked like this:
After the first testing, our partner noticed a slight CR decrease in his monetization campaign with a mobile ad network — about 2%. Our research shows that if you use Propush as additional monetization, the CR of your main funnel can be slightly impacted (1%-2% drop after you set a push tag) and it’s a norm. Your profit from ProPush will easily cover this slight change in the conversion flow. However, the partner wanted to make the ProPush monetization even more efficient.
Our manager contacted the partner, and together they decided to test an alternative solution: an hour delay before the first push notification.
Our tests at ProPush proved that an hour is an optimal delay for the first push notification, so we tried this option for our partner — and it worked out. The CR almost bounced back, and now the decrease was only 1%. At the same time, profit from push subscriptions kept bringing additional income and fully compensated for this slight decrease.
An important thing to note is that the First Impressions rate will become lower compared to the standard settings when the first push notification appears immediately after subscription. The difference between the First Impressions and Subscriptions is normally 10% or so, but if you set a delay, the stats might look like this:
A tip: to set a delay for the first push notification, contact your ProPush manager or support team.
Another important point: our partner did not use TrafficBack so a user stayed at his offer and downloaded the app.
Armed with the new settings, a user continued to send traffic to his pre-lander with the ProPush Tag. He opted for our partner ad network PropellerAds, and here is what the campaign looked like:
The Popunder traffic works best for both ProPush monetization and the Utilities vertical overall, so the partner stuck to this traffic type, but also added Interstitial ads. As you will see on the screenshots below, he also worked with Push traffic, too — it was not possible for him to exclude it, especially for ProPush.me.
It didn’t affect the campaign flow or give any negative impact on the monetization efforts. At the same time, it didn’t bring the best results for monetization with ProPush, and the other options proved to work much better.
Overall, we don’t recommend to use Push traffic for monetization with ProPush, if possible.
Finally, the most exciting part: stats! This is what our partner got after almost two weeks of sending the traffic from PropellerAds:
Ad network stats:
He didn’t send traffic exclusively to his utility app but decided to get extra monetization from ProPush for all his offers and GEOs. Here are the overall results in ProPush for the top profitable GEOs:
Note an important thing when checking the stats: the CR significantly differs depending on various campaign parameters. They include a traffic type, traffic source, and GEO. If you create a similar campaign, your CR rates might be absolutely different, so it’s very unique.
And here is the profit our partner got only from the utility app in ProPush:
After the campaign was over, we contacted our partner to check if he managed to profit with ProPush. This is what he shared with us:
Speaking on the figures, the results were the following:
The ProPush revenue made up 27% of the whole traffic price.
Want to reach the same or even better results? Join ProPush.me now — and bring extra monetization to your website without much effort!
ProPush.me can be a great tool for both stand-alone work and extra monetization of traffic. However, it might be a bit tricky to find your way around — especially if you are a rookie publisher or affiliate marketer.
We spoke to our customer support agents and revealed the most common issues clients usually face with their monetization efforts — to give you an ultimate guide on how to do things right, of course.
Setting up a ProPush Smart Tag for monetization is pretty easy: just several steps and you’re done. Still, it requires some technical skills (or a team that has ones). Let’s see what pitfalls might wait for you when you add a site and set all that technical stuff.
It would be a great disappointment if your monetization efforts end even before the start, so make sure you know what websites and landing pages we accept. It’s just several simple rules:
Many publishers and affiliate marketers use out-of-the-box solutions for their landing pages: for instance, constructors in some trackers. However, you won’t be able to verify such a page at ProPush, so we recommend you to do it yourself or order at some freelancer marketplace.
Ah, yes! Also, check if your site’s/page’s content meets our requirements: you can read them all here: Rules for the landing pages.
Another popular question coming to our support agents is how to verify a website or a page. We offer two verification options: the one using a code, and another one using a special HTML file. The latter one causes the most showstoppers, so here is a helpful checklist:
To start earning with ProPush, you need to install a push tag and an sw.js file. It’s essential: many of our pubs and advertisers miss one of the points. So, once again, it’s always two steps:
If you miss at least one step or install something incorrectly, it all won’t work — and you won’t even have a chance to monetize your traffic. Still, don’t think we’ll just leave you to grapple with all of this alone: you can always contact our support team at support@propush.me.
ProPush default settings allow you to add only three landing pages or websites at a time. What if you feel that you need more sources to get higher profits? No worries — we can easily do it if you contact our support team. The crucial mistake here will be to simply walk away not knowing we can help!
You set everything up, and it’s half the battle! Still, make sure that you keep doing things right and purchase the right traffic to monetize with ProPush.
If you are an affiliate marketer and want to set our Smart Tag on your CPA offer page, make sure you are allowed to do it. The thing is not every CPA network is okay with landing pages that collect push subscriptions. So, choosing the right network is essential to collect high-quality traffic — and not feel uneasy about a possible campaign ban.#nbsp;
Our Telegram chat is at your service: feel free to discuss CPA networks that will perfectly match your ProPush campaigns.
When you work with paid traffic at ProPush, you are free to choose any kind of it. However, if you use the one collected from push notifications, your results will most likely be frustrating. Why so?#nbsp;
When you send traffic from push notifications, it means you attract users who already have at least a couple of push subscriptions. Imagine how many alerts they might receive daily? It’s not likely that most of them will happily subscribe to at least one more source of notifications. Even if they do, they won’t interact with notifications that much, so both subscription and conversion rates will suffer.
A tip: the best working traffic type is pop, but you can mix and match various options, including social, SEO, redirect, banner, and remnant traffic ( traffic that wasn’t sold by targeting).
The last but not least part of your deal with ProPush is to track and optimize your campaigns. What can go wrong here and prevent you from getting the best possible results?
The best thing about this problem is that it’s not one at all. What is it about? There are affiliates who want to get some extra profit from their CPA offers by adding a ProPush Smart Tag. Sometimes they see conversion rates going down after they activate push collection at their offer pages. As a result, they drop their campaigns and leave. We don’t recommend you follow their example and this is why:
First, make sure you set the postback right. To do it, you need to add the Click ID and Source ID parameters in relevant fields.#nbsp;
Here you will find all setting details: Instructions for Postback ProPush.me
As you now know, you can leave the Source ID field empty and don’t send your sources to a tracker. Still, our experience shows that such a decision might be a mistake.
Using the Source ID, you can separate your traffic sources. It allows you clearly see how well every source works, instead of guessing which one of the overall mix performs better. So, you get access to more thorough information on your campaign and can optimize it more efficiently.
For example, when you track your sources, you can easily reveal the low-quality traffic one — and exclude it for instant improvement.
As you see, the devil is not so black as he is painted. You can overcome most of the possible issues pretty easily — and if you need help, we are always around at support@propush.me.
That’s right, you just set it up on your landing page and get more profit to your campaign without interrupting the main conversion flow. Like, really, no effort and no issues, only simple profit dropping right into your pocket.
To learn how to start earning additional income with Smart Tag, check this video guide out!
And in this article, we hurry up to answer potential questions you may have about the Smart Tag: which traffic types are the best to choose? What are the recommendations to keep in mind? So, if you are a newcomer or just want to fill the gaps in your understanding of Smart Tag, be welcome to read this blog post!
We have prepared a pack of questions and answers about traffic types to work with, as well as some efficiency tips and limitations to remember. Generally, this is a small and simple guide you should follow to make your Smart Tag monetization go like clockwork. So…
Generally, almost all traffic types are suitable for Smart Tag monetization, so just rely on your own preferences. Our team recommends trying pop, redirect, social, remnant, and banner traffic — they really can do magic and bring you significant returns.
According to our inner tests, the best options here are pop, redirect and social ones, while the only traffic type that is not very compatible with the Tag is email.
Pop traffic seems to be a real champion of additional monetization with Smart Tag. However, to boost your profit you can experiment with all those traffic types we recommended higher.
We don’t recommend you to send push traffic for push subscriptions unless you stick to RevShare pricing model.
Also, please mind that our policy doesn’t allow any adult, bot, and proxy traffic.
The main recommendation we have for beginners sounds like this: don’t be afraid to experiment with different traffic types. Test and see what works best for you, because chances are that a certain traffic type will be appropriate for your concrete campaign.
If you combine different types of traffic in your campaign, we recommend sending them to different zones. This way you can estimate how different traffic types perform and which one brings you more profit.
Add sourceid to the corresponding field in the dashboard to start passing the information about your traffic sources to us:
The JS code would be also changed the same way:
Also, we suggest that you should split your traffic regarding sources. Again, this will help you keep everything in order and have a clear idea of what performs better.
With ProPush, you don't need any third-party tracking software to see what is going on with your traffic sources. All the information is available in your dashboard.
So, now you know which traffic types are the best to make additional profit with Smart Tag from ProPush.me. We recommend trying different types of traffic, including win-win options like pop, social, redirect, banner, and remnant. But don’t restrict yourself to these recommendations and feel free to explore new options!
