Fue una gran experiencia: nuestros compañeros afiliados y editores publicaron en el foro de Afflift sus fascinantes experiencias de monetización para repartirse los 10.000 dólares del premio. Como resultado, obtuvimos cinco ganadores y docenas de interesantes casos prácticos que puedes leer en el foro o en nuestro blog.
Hoy queremos hablarte de uno de los ganadores del concurso de Afflift: Sadikh. Obtuvo el segundo lugar por compartir cómo logró impulsar sus campañas sin mucho esfuerzo con sólo usar ProPush.me Smart Tag. ¿Estás animado?
VámonosAntes de empezar: si quieres dar las gracias a Sadikh por este gran seguimiento, puedes unirte a ProPush utilizando su enlace de referencia.
Sadikh eligió la red publicitaria PropellerAds como fuente de tráfico y decidió encontrar ofertas adecuadas en Zeydoo. Al principio, optó por una oferta de Fin Survey para dispositivos móviles, pero luego añadió también ofertas de juegos para móviles. Esta es la información general de sus campañas:
La meta de Sadikh era alcanzar una ganancia estable de $100 por día por cualquier medio - incluyendo monetización extra perezosa con ProPush.
Por lo tanto, creó una página de destino y añadió la Smart Tag de ProPush para recopilar suscriptores y ejecutar una campaña de afiliación al mismo tiempo. Además, utilizó un script BackButton para su página de destino, de modo que un usuario que hiciera clic en el botón de retroceso del navegador sería redirigido a otra oferta.
Ahora era el momento de crear una campaña en PropellerAds. Sadikh eligió las dos opciones de tráfico de PropellerAds: tráfico directo y tráfico de intermediarios,y a continuación se muestra el resto de la configuración:
Respecto al tipo de tráfico, fue Pop Traffic - uno de los tipos de tráfico que mejor funcionan para una monetización extra con ProPush.me.
Los primeros resultados de la campaña Fin Survey con PropellerAds arrojaron un ROI global del -16%, nada mal para una campaña sin ningún tipo de optimización. Aquí están las estadísticas para el primer día de la campaña:
Por ahora, Sadikh ha perdido 30$, pero veamos si ProPush.me ha conseguido compensarlo, al menos un poco…
Aquí están los primeros resultados de la monetización adicional con la etiqueta inteligente ProPush.me: trajo $ 24 en un solo día.
Ahora las pérdidas de la oferta principal ya no parecen tan decepcionantes: sólo -6 $.
Dos días después, Sadikh se encontró con una gran caída del volumen de su oferta principal. Lo importante es que no tenía nada que ver con su Smart Tag de ProPush: aquí está la explicación de la red.
Para arreglar las cosas, Sadikh decidió optimizar su campaña. Creó duplicados de campaña para dirigirse a los transportistas que más convertían y excluyó los GEO menos rentables. Ahora sólo le quedaban 9 GEOs - con el pago original para cada uno.
Aquí están los resultados de este movimiento (la captura de pantalla del rastreador Bemob):
El ROI mejoró significativamente, especialmente para determinados GEOs. ¿Y qué pasa con ProPush?
Siguió trayendo beneficios diarios estables sin afectar a la oferta principal CR:
Sadikh siguió optimizando esta campaña: eliminó algunas versiones de SO, navegadores concretos y operadores, y creó listas blancas para las zonas con un ROI superior al -20%. Al final, la campaña empezó a generar entre 10 y 15 dólares al día (sin contar los ingresos adicionales de ProPush).
Al parecer, la campaña Fin Survey elegida no era realmente rentable. Aunque ProPush.me hizo su trabajo y siguió aportando unos ingresos diarios bastante estables, Sadikh quería que la oferta principal también convirtiera. Así que acudió de nuevo a la red CPA para buscar más ofertas.
Esta vez optó por juegos para móviles con pruebas gratuitas. Estableció un objetivo de CPA de 0,5 $ y creó varias campañas con el GEO TH:
Utilizó dos variantes de página de destino, con ProPush.me Smart Tag en ambas. Los primeros resultados tras las pruebas (27/05-01/06) mostraron lo siguiente - destacamos las ganancias:
Tal pérdida justo después de probar nuevas campañas es bastante normal, pero aún así puede ser decepcionante. Gracias a ProPush.me, esta pérdida se cubrió totalmente:
Lo que fue aún más interesante, Sadikh decidió probar varias ofertas nuevas un poco más tarde - y estas pruebas le reportaron 50$ al día de ProPush.me sin ningún esfuerzo extra:
Sadikh compartió sus resultados generales de los últimos 20 días de su reto de 100$/día: desde el 01/06 hasta el 20/06. Abajo una captura de pantalla de Bemob:
Por lo tanto, el objetivo inicial era un ingreso de $ 100 por día. Las estadísticas de arriba implican que sólo tuvo 64 $/día. Antes de afirmar que el experimento fue un fracaso, echemos un vistazo a las estadísticas de ProPush primero:
¡Sí, eso es exactamente lo que ves - un extra de $ 45 por día - y el beneficio diario total de $ 109 en el final! ¿Ves cómo ProPush.me puede apoyarte, incluso si tu oferta principal no está rindiendo al máximo?
Y no, ProPush.me no arruina el CR de tu oferta: no puede haber más de un 1%-2% de caída del CR. Sin embargo, casi siempre se cubre con los ingresos de ProPush.
Espero que te haya gustado este follow-along - y espero verte en ProPush.me, ¡aumentando los beneficios de tus campañas!
With Back Button, you monetize those users who were trying to leave your site using the back button in a browser. According to our tests and a partner’s case (you will find the stats below) Back Button can save you 3-4% of your traffic. Say, you spend up to $10k for traffic in a month, whereas 3-4% is $300-$400 you lose.
In a word, users intending to leave your website would bring you 0 money without Back Button, while this feature changes the game.
The best thing about Back Button - you stop losing traffic and money. Just follow these simple steps for your extra revenue with Back Button:
You must have heard of our Traffic Back feature before. This one was designed to help you monetize more traffic, while covering different scenarios, including undesired ones:
And…
So, basically, Back Button is one of the TrafficBack tools. Previously, it was available upon request only, but now all of you can benefit from it!
Back Button feature covers one of the most frequent TrafficBack scenarios, namely the one when your potential subscriber presses this button:
According to our tests and our partners’ experience, Back Button is great for everyone, but specifically - for affiliates who use ProPush.me for extra monetization and strive for additional income.
And here is why.
Other TrafficBack scenarios are about redirects, which means that they take users away from your offer page and transfer them to another offer - the most relevant one from the ProPush.me system.
Back Button is different - it doesn’t redirect users and they continue interacting with your offer. This way, you get the second chance to monetize users who decided to leave.
As a proof of Back Button efficiency, we decided to share the results of our partner’s test. Some details:
Our partner has the kind of a website we mentioned above - the one to collect subscribers, namely people see the push opt-in request after they open the page.
He enabled all possible TrafficBack scenarios for this campaign: already-subscribed users, blocked/closed/swiped away opt-in, unsupported platform, and back button in a browser, of course.
One of the tests showed that out of 93.716 impressions, 2.946 were ensured by Back Button, which made 3,14% of all traffic. And in general, all of the customer’s samelike tests showed 3-4% of traffic saved by Back Button.
Again, these 3-4% are users who were willing to leave the page using the back button in their browser, which means they wouldn’t bring our partner any income if he didn’t have Back Button activated. So… why losing your money?
Expand your income opportunities with ProPush and namely - Back Button feature!
However, it’s always a good idea to stay on the safe side and check the performance of your traffic to ensure you’re getting the best results. It works both for your existing and new sources — so it makes sense to take care of both.
But how can you do it?
This is exactly what this article is all about. And, there’s no better team to put together a traffic source optimization guide than ProPush experts.
Let’s go over the steps you need to follow to optimize your traffic sources and get the most from them.
It’s important to track and categorize traffic sources because it can help boost your extra monetization efforts. How exactly?
When you use ProPush, the advanced algorithms evaluate a wide range of factors to ensure the best possible outcome. These algorithms work much better if they can analyze separate zones and optimize each instead of all traffic sources at once.
When you categorize traffic sources, ProPush analyzes every zone in your source and selects optimal ad feeds for each one. This way, your subscribers receive the most relevant push notifications — and are more likely to click and convert. As a result, you will enjoy bigger conversion rates and profits from your extra monetization efforts.
Overall, a zone is a set of different sources, grouped according to their quality. ProPush system is based on quality metrics of every zone, so a zone with the best traffic quality will receive the most profitable ad feed.
It’s essential to track your traffic sources in three scenarios.
Whenever you add a new landing page to ProPush, you can attach tags to it. Every tag belongs to a specific traffic zone, in other words, a specific placement on your site. You can choose any zone for your tag.
To add a tag, enter the My Sites tab at your ProPush account, then choose your landing page, and press the Create Smart Tag button. It will create a tag with a zone number inside.
This is how it will look:
Now, using tags, you can separate traffic sources by zones. You can do it directly through your ProPush account using the SourceID parameter.
Here are step-by-step instructions.
1. Note the Source ID of your tag in your account:
2. Then, go to your dashboard and find the corresponding field. Toggle the “Set up Postback to track subscription” setting to on.
3. Input the SourceID in the right field:
4. Verify the JavaScript tag has been changed accordingly:
5. Finally, review your statistics on your dashboard — this is how it will look when you separate your sources by zones. Now, your traffic sources are organized and sorted out, giving you an opportunity to track each separately:
ProPush is a great resource if you want to boost your monetization efforts without adding a huge amount of work to your daily routine.
Get in touch with the ProPush team if you want to learn more or test out our platform to see your revenue grow today!
This is exactly what Bob Zhang told himself less than a year ago when he ventured into the mysterious world of affiliate marketing. Today, he’s doing extremely well -- and even implements additional monetization strategies into his campaigns.
In this article, we’ll share the curious case of Bob Zhang, explain how he established himself quickly as a media buyer, and go over the interview we conducted with him.
Before delving any further, let’s take a moment to learn more about Bob Zhang, right from the man himself:
Hi everyone! I’m Bob. The first B in my name stands for Body, and the second stands for Bed, so the name “Bob” actually means “Body on Bed”. I just love to sleep! I've been in media buying for over half a year. That’s me, a Chinese Guy who wants to get money and freedom through affiliate marketing.
And there you have it!
Now that we know a bit more about Bob, let’s take a closer look at his efforts.
While now successful, Bob’s path was filled with challenges and obstacles. He tried a wide range of verticals, invested a huge amount of time, and even more money, then finally, he started getting results.
He also avoided the newbie mindset — and decided that he’d try to save money and generate additional money like a pro. This is what gave him the idea of including additional monetization through ProPush notifications.
So, let’s review what led him to ProPush.me in the first place, his experience, and advice he wants to share with fellow novice marketers.
We’ve covered the basics already, so in this section, we’ll share the answers that Bob provided to our questions about additional monetization methods.
Let’s jump right in!
To be perfectly honest, I got the idea because I saw many people using ProPush. I found out about ProPush through AffLift, the affiliate marketing forum. There I also found a detailed tutorial on how to install ProPush on my lander step-by-step.
I figured that this guide was created by seasoned affiliate marketers, and I thought that ProPush might be their secret weapon for making money. And I don't want to be left behind!
Note from ProPush: We recommend extra monetization for all verticals and all traffic types. The only traffic type you should be careful with is push traffic, as it might not show the best performance.
Was I excited when I tried ProPush for the first time? Not at all — to be honest, I was actually a little disappointed. I first added the code for ProPush on a landing page for India. On the second day I saw only a $0.146 profit and wondered if I was wasting my time.
So, I wasn't paying attention to it, really. After a few days, I noticed that ProPush's profits were slowly increasing. And after that, I added the code to all my landers.
Note from ProPush: You don’t need to expect big profits from the very first day you set the ProPush tag. Especially when you are working with RevShare offers, it might be a long-term investment, but you’ll realize it’s worth it a bit later.
I’ve gotten the best results when I run popunder traffic in some GEOs of Tier-3 countries with offers where the payout is low.
ProPush works better for me in these cases because the conversion rate is relatively high in these locations. Plus, you can also get a lot of traffic at a low price, which gives you room for experimenting.
Note from ProPush: It’s possible to test out different push prompts and texts to find the variable that produces the best results.
I am very satisfied with ProPush and have a very nice account manager (shout out to Kseniia!), so I’m very happy.
I have not encountered any challenges or failures so far.
Note from ProPush: We hope you won’t face any issues, too! However, if you have any obstacles, don’t hesitate to contact your account manager, a customer support representative — or read our detailed guide on the top popular monetization mistakes.
In many months, ProPush brought me at least 50% of my earnings with CPA offers, sometimes even 100%. Some days my profit from ProPush exceeds the $50 mark, which is more than 20% of my ad spend.
This gives me the option to test more GEOs and offers without worrying about how much it will cost me.
Note from ProPush: Setting up split tests from the get-go is a great practice that can help you find the most profitable variations.
The one thing I will say is that I like treating my ProPush revenue as unemployment insurance. You may not notice it’s there in the months with higher revenue.
But, if your profits start going down or you start losing money, it can make a huge difference. It can help you turn potential losses into profits, making it easier for you to do more tests.
Bob is just one of the many publishers that have found success through ProPush. Stay tuned to learn about other success stories or start forging your own path and monetize your traffic in just a few steps.