Today, we present a case study of BobZhang, an affiliate marketer and an active Afflift forum user. His story is rather interesting, because BobZhang did a lot of experiments, discoveries, reconsiderations, and conclusions that may encourage and help every affiliate marketer.
BobZhang has been in affiliate marketing for 5 months already. He was doing pretty well, but at some point, he realized that he wanted a self-challenge that would bring some more money and boost his skills. He wanted to get $3000 in 30 days, and this is how this case started.
Here are the campaign details:
The last two months were pretty productive for BobZhang, but did he get what he wanted? Read to find out!
BobZhang started with a couple of CPA campaigns to make a test and see which traffic satisfies him more - PropellerAds or Broker. And, of course, he used the ProPush Smart Tag and TrafficBack feature for additional optimization, which was a really good idea (you will see why). He had doubts about the pricing model to choose, so he switched between two of them, but finally stopped on RevShare.
The stats of the first day looked this way:
The earnings of the first day make $38.38, which is BobZhang’s average income. In total, he has 80+ campaigns at PropellerAds, around 20 GEOs, with only 30 campaigns that cost more than $1. Plus, he was running “some survey offer from Zeydoo and Mobidea”, as he also mentioned on the forum.
And the statistics look this way:
Here are the GEOs:
The second day brought these numbers:
Since BobZhang changed his pricing model at ProPush a couple of times a day before, his profit from Smart Tag decreased a bit, but still the numbers continued growing.
Our partner did some more A/B testing of the same Survey offer from Zeydoo and Mobidea and concluded that Zeydoo was more efficient. As such, Mobidea stayed for backup.
Also, BobZhang found the three most profitable GEOs and tested them in a range of ad networks, spending about $8000 in three months, which was a significant sum.
However, the results were far from desired. Still, BobZhang gathered some useful data from his testing and distinguished the most converting offers, landing pages, GEOs, and targeting settings. Now he was trying to find another profitable traffic source in addition to PropellerAds.
BobZhang’s efforts were rewarded with $38,5 in total, where PropellerAds brought:
And here are the numbers from ProPush Tag:
And also some additional money from TrafficBack, a special link that redirects users to a relevant offer in case they block/close/swipe away the opt-in window:
Basically, ProPush brought the most part of profit that day: $25. PropellerAds brought less income this time because BobZhang tested new offers, which took a part of his budget. One of the most efficient ways to use ProPush Tag is to cover your testing budget, which worked for BobZhang.
Another step of our partner was testing and comparing top GEOs for two chosen offers with a couple of different landing pages for each (also, for testing). Also, BobZhang’s personal manager at PropellerAds recommended two more Survey offers for testing.
So, in general, he created 6 campaigns at PropellerAds:
Unfortunately, the 4th day was far from gladdening - BobZhang realized that he accidentally lost almost $100, because after topping up one of the advertising networks he used, not only the new offers were launched, but also the old ones. It happened automatically, and our partner didn’t notice that at once. When inactive offers started rolling, part of the purchased traffic went nowhere.
However, this day also brought some good news, and namely - profit.
It was $21.38, where most of the amount comes from PropellerAds and $1.48 - from TrafficBack.
Even when profits decrease, ProPush TrafficBack can still help you get at least some of your money back.
As for the changes, BobZhang added 4 new GEOs for 3 campaigns - these were aimed at data gathering and further optimization, plus - one campaign to test and distinguish which offer is the most converting.
Also, BobZhang started checking and stopping low-performing campaigns so as not to waste his budget in vain.
The fifth day brought BobZhang $28 in total, where $6.8 was from ProPush Tag and $1.26 from TrafficBack. Here are his campaigns, launched for data gathering and testing:
Current strategy of BobZhang was launching a lot of campaigns and testing numerous offers and GEOs. Also, he used to choose the cheapest offers regarding payouts - not higher than $0.149.
These were two things he decided to rethink - offer prices and the amount of regularly launched new campaigns.
This day was one of the most demonstrational in terms of ProPush efficiency. Namely, BobZhang lost $27 in PropellerAds, but ProPush brought him $25. So, thanks to ProPush, BobZhang lost only $2!
And here are the stats by GOEs:
BobZhang realized that the time had come to reduce the number of tests and try some offers with higher payouts to save his money.
He also made some optimization efforts and focused only on the most successful offers. He still continued testing creatives, GEOs, targeting, and more - to find the best way to promote chosen offers.
This time, BobZhang did some polishing - he stopped testing new campaigns and optimized his most-converting ones. Now he stopped working with non-efficient targeting settings, landing pages, and scheduling.
One of the forum users suggested that BobZhang should try Direct Click traffic type, and he picked five GEOs and two offers to launch ten campaigns of this kind:
This was the “greener” day for BobZhang, supposedly because Direct Click:
As you can see from the numbers, ProPush Tag and a TrafficBack feature are doing a great job. This time, they are rather sources of additional income than life-saving pillows to cover traffic expenses. As you can see, ProPush has a number of earning scenarios - all beneficial.
Finally, BobZhang found his most successful GEOs due to the tests performed:
These were a bit more expensive than those he used to work with, but all in all - they also brought more profit. Unfortunately, a switch to more expensive GEOs ended up with some ROI drop (which is natural):
The offer performance still was not as stable as BobZhang expected:
And the budget invested in traffic was still pretty high. Thanks to ProPush, our partner managed to get a significant part of the testing budget back. Still, the deadline BobZhang set for himself just ended, so he decided to share some conclusions.
So, in general, BobZhang earned $871.42 in 30 days, where ProPush brought about 35%:
Even though the goal was to get $3000, this is also a very nice result. What is more, BobZhang managed to gather tons of useful information from his numerous tests and optimization efforts.
His main insights were:
But our partner decided to continue this challenge, so read what happened during the next month.
After two weeks, 50% more profit was a reward for BobZhang’s efforts:
So, BobZhang decided to analyze campaigns by weeks, not by days, to get clearer information. And the third week of this big challenge ended up successfully - with $472. ProPush brought an additional income of about $260, which is more than a half.
Another week later, the challenge was finally over and BobZhang could boast of $1725, which was almost 60% of his initial aim - $3000.
So many things happened during the challenge period: BobZhang did a lot of testing, optimization, and communication with other affiliates. Some of his attempts were successful, some - not really. The only thing that stayed stable was ProPush - additional income to cover traffic expenses and extra money.
Whatever campaign you launch, never forget to add ProPush Tag to your landing page or website - this will help you get more money and feel more confident about your experiments. Good luck!
Try ProPush Tag for more profit!
However, our settings also allow you to send the first push notification after a certain time — not right away after a subscription.
When is this setting necessary, and what does it change?
Basically, ProPush was created for:
The last group is actually the one that needs delayed push notifications most of all — and actively tests and uses it on their landing pages.
While the first two groups can easily go with the following flow:
Our partners who care about the offers’ conversions often prefer this one, with the first push delayed:
When your main aim is to make your affiliate marketing offer convert, you want to keep your CR as high as possible. And ProPush allows you to do so: it almost never affects your offer, with only a slight CR decrease of 1%-2% sometimes.
Still, some affiliate marketers don’t want to see their CR falling down even this little. And to avoid it, we always suggest making a delay before your users see the first push.
It usually works out: users have enough time to interact with your main offer and convert before the first push notification may distract them.
Here is an example: one of our partners, an owner of the Utility app, wanted users to download his app first and also get some extra profit from push notifications. After he set ProPush Smart Tag, he noticed that the offer CR became about 3% lower than before.
The delayed first push fixed the issue: as a result, our partner got almost 2 mln conversions for his app and also earned more than 12k from ProPush.
Some affiliate marketers, however, work with a delayed first push from the very beginning. For example, this partner who set a delay immediately has never seen his CR falling down.
Here are his regular stats, if you were curious:
To set a delayed push notification, please, contact us at support@propush.me. This setting is only available via a manager and is not in your dashboard.
If you want to test a particular delay time, please, let us know — or we will give you recommendations depending on your case.
However, our tests show that the optimal delay time is one hour after subscription.
After you set your first push with a delay, you might see a decrease in your First Impression rates. However, it won’t significantly affect your overall earnings.
As you see, ProPush does its best to meet your needs, whatever goals you have. So, you don’t risk anything if you try it out!
Don’t miss profits you could have already earned — join ProPush today!
Nothing too complicated — we just need to make sure you are the real owner of this landing page or a site, and that’s it. In fact, we don’t even do it manually: the process is automated and thus pretty quick.
But what if you had some issues?
We spoke to our customer support managers and found out all possible cases when your landing page or a website might not pass this verification.
Haven’t found your problem in this post?
It’s pretty unlikely, but we are here to help: you can always contact us at support@propush.me.
So, what are the possible issues?
So you did everything correctly, but your verification request was denied. Before you start looking for a mistake in some advanced settings, check if your site or landing page meets our requirements.
They are very simple, so here is a checklist:
ProPush suggests two ways how to verify that you own your website or landing page:
Option 1 (Recommended). Add your website URL to a special field in your account, and copy a verification code that you will find below. Copy this code, and go to your site’s source code.
You need to place the code between the <head> and </head> tags. A very common mistake is the wrong code placement — so here is an example of how it should look when you did things right:
Option 2. We consider this one as an alternative — and, by the way, it usually causes more mistakes than code verification. So, here you need to download a verification HTML file and add it to your site’s root directory.
Nothing difficult, but here are two very important nuances that can spoil the whole deal:
Sometimes, in very rare cases, there might be a technical issue on the ProPush side. In this case, we will check if you did everything correctly, and verify your source manually.
As you see, not so many things can go wrong — so we look forward to you join ProPush!
Oh, yes you can!
So, let’s uncover some background. Social traffic refers to traffic that comes to your website or landing page from social media platforms. Say, users who click a Facebook or Instagram post and get to your website/landing are perceived as social media traffic.
And this is a massive flow. The global digital population grows, so does the amount of social media users. People actively use Facebook, Instagram, and Tik-Tok to socialize, date, read news, have fun, do business, and simply talk to each other online.
Here is how the growth of social media looks on the graph based on the Statista research:
As such, social media looks like a fruitful environment to get more leads! If you are using this traffic source already, then you must be wondering if ProPush can help you get more income. Yes, we can!
As we know from our advertisers’ experience - you totally should try combining social networks and push notifications. A lot of our partners claim that social media traffic is profitable and WhatsUp or Facebook users eagerly click ad links when they see relevant offers.
Social traffic has some peculiarities, one of which is a necessity to set things smartly before you start and make sure to plan your flow correctly. There are numerous ways to do that and we have no one-size-fits-all recipe for you, but we can reveal some important points to keep in mind:
Basically, after your user gets to the offer page, everything happens as usual - just the same as with any other traffic type. Visitors receive an opt-in request, decide whether they want to get notifications, and continue interacting with your offer with no obstacles. And you, as always, get extra-money from ProPush.
One of our partners works this way:
Our partner has a Smart Tag installed right on this landing page. When users open the page, they also see a small opt-in window on the top:
And you know what happens next, right? Users allow or block a request, but our partner receives extra-money in both scenarios! Because he uses ProPush, of course.
So, if you work with social media traffic or have a desire to try - don’t forget to add ProPush Tag to your landing page or website to make your wallet thicker. Try now!
Join ProPush and monetize your social traffic like a boss!
